To the Land.
To the Leaf. To You.
At RooJI, our responsibility goes beyond brewing a good cup of tea. We are committed to preserving the purity of Taiwan’s mountains, upholding a century of tradition, and ensuring the absolute safety of every sip.
Quality is not just a standard; it is a vow we uphold across eight generations. From the microbial health of our soil to the vacuum seal on your package, we are committed to preserving the purity of Taiwan’s mountains and the spirit of Eastern refinement.
Commitment to the Earth
Sustainable Farming
Great tea begins with healthy soil. We believe in treating the land with benevolence (Ren).
Soil Regeneration - We utilize specialized optimization technology and planting science.
Eco-Friendly Tech - We have introduced Japanese microbial bacteria and enzymes to improve soil quality, ensuring an environment that is friendly and sustainable.
10 High-Mountain Estates: RooJI own 10 distinct tea estates across Taiwan’s premier peaks (including Lishan, Alishan, and Shanlinxi). This gives us "hardcore" control over our supply chain, ensuring that every leaf is traceable and ethically grown
Commitment to Purity
Zero Additives
In an industry often crowded with artificial flavors, we stand firm on our promise of purity.
100% Natural - Our "High Mountain Whole Leaf" series is strictly zero-additive.
Reshaping the Experience - We aim to reshape the pure tea experience by locking in the natural fragrance and sweet aftertaste solely through our dual extraction craft.
SGS Certified Safety - Every tea species undergoes rigorous testing. We use high-temperature sterilized filter bags that are unbleached and fluorescent-free to ensure no chemical side effects.
Commitment to Freshness
Delivering the High Altitude to Your Cup.
We are dedicated to delivering the tea to you exactly as it tasted on the mountain peak.
Constant Temperature: Our packaging process takes place in a constant-temperature vacuum packaging room.
Preservation: This ensures that the "Mountain Qi"—the unique essence of the high-altitude terroir—is perfectly preserved until you open the seal.
Commitment to Culture : Propriety (Li) “礼”
More Than a Drink. A Legacy.
We are not just selling tea; we are inheriting a spirit. Guided by Li (Propriety), we bridge the past and the future.
The First Family of Oolong: With a lineage dating back to 1855 , we are recognized as Taiwan’s premier Oolong tea family.
Presidential Standard: Our expertise is historically proven. Our tea was the favourite of Chiang Ching-kuo (Former President of the Republic of China), a testament to our professional rigor.
